Today’s announcement of a new Chocolate Experience at Cadbury is choc-a-block full of good news for Tasmania’s dairy industry, especially in the North West.

“Tasmanian dairy farmers produce the best milk in the world, and their long-standing contracts with the much-loved Cadbury’s is a testament to that,” Premier Jeremy Rockliff said.

“There’s around 50 North West Tasmanian dairy farmers who supply around 130 million litres of milk to Cadburys every year, and that’s only going to get bigger.

“The new Chocolate Experience at Cadbury will deliver a new ultra-premium chocolate range, and that means it will need more ultra premium Tasmanian milk too.

“This is great news for Tasmania’s dairy farmers, especially in our state’s dairy heartland on the North West.

“There is good reason why our dairy farmers supply Cadbury’s and they will supply the new Chocolate Experience, that’s because it’s the best.

“My Government is the strongest supporter of our dairy industry. We have continually backed and invested our farmers to keep on growing.

“Tasmanian dairy is an incredible $490 million industry, and produces more than one in every 10 cartons of milk across Australia.

“I’m so proud to be able to invest in this tourism venture, that will have benefits across the whole state, especially in our dairy heartland on the North West.”